Case Studies
What happens when you protect your brand – or don’t.
These Australian business case studies share their stories of trade marking their brands.
Every owner on this page has something in common. They either protected their brand ahead of time or found out the hard way what happens when you’ve missed your chance.
Their stories are short, honest, and worth reading before you make your own call. Because the best time to register a trade mark is before you need it. The second best is today.
The Power of a Trade Mark When Tuong and David, launched a business together in 2005, selling computing and networking...
Protecting his personal brand & business reputation Simon James, a seasoned photographer with over 26 years in the field, is...
No Trade Mark: No Protection Davies Chocolates was founded in 1932 by Sidney Davies. Since its inception, the scrumptious and...
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