Pricing
Our Pricing
Your brand is worth protecting. Here's what it costs.
Protect what you’ve built without second-guessing the bill. Clear pricing, government fees included, and a free search before you spend a dollar.
THE PACKAGES
Three ways to register your trademark.
IP experts backing each pathway.
Here’s everything you need to know, so you can choose with confidence.
Affordable
Do it yourself
$795
Including GST and government fees
Register your trade mark yourself, guided every step of the way. Our smart platform walks you through a simple three-step process and selects the right classes for you. And because a real person reviews every application before it’s lodged, doing it yourself never means doing it alone.
Best for: a single brand name you’re ready to protect, without paying for help you don’t need.
- Free trade mark search
- Smart, guided three-step application
- Every application checked by hand before lodging
- 1 trade mark, 1 class
Most popular
Need a little help
$1,595
Including GST and government fees
Prefer someone to take it from here? A dedicated trade mark attorney picks up your draft and makes sure every application detail is right before it’s lodged.
Best for: owners who want expert hands on the application without the full done-for-you cost.
- Everything in Do It Yourself
- Dedicated account manager
- Drafted and reviewed by a trade mark attorney
Ideal for busy business owners that want it DONE FOR THEM!
Done for you
$2,000
Including GST and government fees
Tell us about your business and we’ll handle the rest. Our trade mark attorneys manage the whole process end to end, including a brand audit and a future-proofed application.
Best for: busy owners, valuable brands, and anyone who wants it completely off their plate.
- Everything in Need a Little Help
- Free brand audit and free brand searches as part of package before submission
- Ownership review and future-proofing protection class
- Handled start to finish by a trade mark attorney
Every package covers 1 trade mark in 1 class. Need more than one class? We’ll show you the cost upfront before you commit.
WHAT CAN YOU TRADE MARK?
Not sure which part of your brand to protect? Learn what a trade mark can cover.
A trade mark protects the parts of your brand that make it exclusively yours. For most businesses, that comes down to two things.
Your name or words. The brand name, product name or tagline your customers know you by. Usually registered in plain font, which gives you the broadest protection, so you’re covered however it’s styled.
Your logo. The visual mark itself, with or without words. Many businesses register their name and their logo as two separate trade marks, so the name stays protected even if the look changes down the track.
A trade mark can also cover less common things: a set of related versions, a distinctive colour, a shape, a sound, even a scent or a movement. These are harder to register, and most small businesses never need them. If yours is one of them, we’ll tell you, and we’ll handle it.
Not sure which applies to you?
Use our free search or chat to the team before you apply, so you protect your brand the right way, first go.
WHICH PACKAGE FITS YOUR NEEDS?
Not sure which package to choose? Start here.
We’d rather point you to the right option so you register your trade mark accurately.
DIY
Do it yourself
$795
Including GST + government fees
Is our budget package, and the right call if your brand name is unique and is not a descriptive brand, you’re protecting one name in one category, and you’re happy to follow a guided process knowing we check it before it’s lodged.
Most popular and recommended
Need a little help
$1,595
Including GST + government fees
Is our most popular package, the one we recommend for most owners. You get a person managing the detail and an attorney’s eyes on your application, without stepping up to the full done-for-you cost. The middle ground that takes the pressure off.
Premium service
Done for you
$2,000
Including GST + government fees
Is our best option if your brand is significant, your situation is more complex, or you simply don’t have time. Everything handled, nothing left to chance, the most protection for what you pay. We do it for you!
Still not sure?
Contact us at (02) 9393 039 and we'll guide you.
OUR PRICING EXPLAINED
Here’s how "cheap" trade mark services catch you out
A lot of online trade mark registration services advertise a low price, then add government fees, class fees and extras at checkout. We don’t. Our fees are fixed for 1 trade mark in 1 class. We are contactable unlike other online trade mark application platforms.
Applied Marks trade mark packages include the government filing fee for one class. The price only changes if your brand needs protecting across more than one class, and we’ll show you that cost upfront.
What’s a class?
Trade marks are registered in categories, called classes, based on what you sell. A clothing label and a café fall into different classes. Pick the wrong one and your protection has gaps. Our platform works out the right classes for you, so you’re covered where it counts.
Our Need a Little Help and Done for You packages includes free searches prior to submission?
Before you spend any money, we check whether your name is actually available to register. If there’s a problem, you find out first, not after you’ve paid.
ACCURATE DIY REGISTRATION
Do it yourself, with no risk of getting it wrong
It’s not the price that stops people from DIY-ing their trade mark. It’s the fear of getting it wrong.
Trade marks have more traps than people expect, and one mistake can cost you the registration. That’s why we check every DIY application for ownership accuracy before it goes anywhere. Applied under your own name but your brand actually runs through a company? We’ll spot it and give you a call before it becomes a problem. No guesswork, no surprises.
We built our platform to take that worry off your plate.
Our online application process handles the technical heavy lifting. It helps by offering suggestions for your protection classes and flags issues as you go, so you’re not guessing your way through it alone. Then, before anything gets lodged, a real person on our team checks it by hand. That’s the step other fully automated online systems skip. Not ours! AI* with HI* service!
*AI, Articial Intelligence and HI, Human Intelligence
That’s the difference between us and the cheap automated tools.
Same low price. But actual IP experts standby to help you.
The first step costs nothing. Just a phone call away!
Call us to discuss your trade mark brand.
Talk to a real person in Australia during office hours 9am-5pm AEST: (02) 9393 0391.
Protect your brand. Protect your success.™
You already did the hard part. You built a brand worth protecting.
Now make it legally yours. No cost, no obligation, give us a call to see if your brand is trade markable or you can apply now by proceeding to the button below.
Need help? Speak to a real person in Australia
Call us during office hours, 9am–5pm AEST
Apply online 24/7
Submit your DIY trade mark application anytime
